By Robin Ngai, Staff Writer
As a California native, I’ve had my fair share of good and bad burritos. However, when I’m away from home, I’m a pretty big fan of Chipotle. It’s a five minute walk from my dorm room and to have a full delicious meal for under ten bucks is a pretty sweet deal.
This might not be the case anymore: for the first time in three years, Chipotle is hiking up its prices. They are said to go into effect in the next three to six months, and as a loyal customer (and broke college student), this saddens me.
The reason for the price hike is that their food products are rising in price. Avocados are just one of the many products that have risen dramatically in the past few years. With Chipotle’s promise to using fresh foods and having healthier options, it is hard for the chain not to add a couple dollars for their meals.
This may be the point where customers ask, “why doesn’t their owner McDonald’s just save them?” Despite the popular belief that McDonald’s is the parent of Chipotle, Chipotle actually has no ties with the fast food chain. Briefly in 1998, McDonald’s took a minority stake in the business but decided to quit soon after, predicting that the burrito chain would not make it big.
Oh, how wrong they were. People have grown to love the fast food burrito chain so much that it is predicted to still make sales even if the prices rise (watch this guy inhale four of them in three minutes).
I for one, will still be a customer to Chipotle. If the price hikes scare you, just use these handy tips that will make your trip (and extra bucks) worthwhile. Me and my roommates have created a tradition since freshman year to go there once a week, and it’s something that we won’t be giving up any time soon.